Signs, wayfinding & environmental graphics / Atlanta
Make the place
make sense.
Clear signs help people navigate. Considered design makes those signs feel like part of the place—and part of your brand.
Brand meets environment
From identity
to orientation.
We consider how people approach, move through, and identify a space. Typography, contrast, scale, and placement all influence how easily a message can be understood.
The scope may include a sign family, directional information, branded environmental graphics, or exterior identification.
Understand the space
Review the destination, audience, site information, and the decisions visitors need to make.
Design the system
Develop a consistent hierarchy for names, directions, identification, and brand expression.
Plan the handoff
Define design files and coordination needs with the project team and production partners.
Before we begin
Bring us
into the space.
Helpful starting materials include site photographs, floor plans, a list of destinations, and existing brand guidelines.
Fabrication, installation, engineering, permits, and accessibility review are separate project considerations to define with the appropriate specialists before production.
A clearer path.
A stronger presence.
Tell us about the space, the people using it, and what needs to change.
Tell us what you have in mind ↗